KBID 1422 Date Created: 11/8/2004 Date Modified: 11/11/2004
The AnswerBook's knowledge packs are comprised of broad and understandable personal finance content and calculators. The information contained in the knowledge pack items does not offer advice, but rather provides information relevant to various life events. Each knowledge pack item includes a "terms of use" link to restrict your liability and help ensure proper usage.
In addition to providing great information themselves, the knowledge packs include links to hundreds of other Web sites, but careful attention was placed to only link to sites that do not include competing products or services. As such, the knowledge packs provide your members with an effective (and controlled) method to quickly find quality personal finance content throughout the entire Internet.
Knowledge packs include three different types of personal finance content that are cross-linked as appropriate to provide the greatest value to your consumers:
Factual questions and articles about a broad range of personal finance topics (300+ items and growing).
Calculators cross-linked with the personal finance content, enabling consumers to research general personal finance concepts and quickly link to calculators for determining what product or service is best for them (26 calcs and many more available, including several in Spanish).
Educational content providing fun and interesting articles that help provide members age 12 to 112 get acquainted with various financial concepts.